Unconference for Social Good

My career has been shaped in the charitable sector. It spans two countries, several sub-sectors and a lot of fundraising time. When I decided to launch my own company it was at the begining of the formal social enterprise discussion in the States. I realized early on that what the charities value as their business and revenue models is not what the traditional markets value.  This seems obvious, when charities talk about their business, they talk about the lives that they have saved and how they do it on so few dollars.  When companies talk about their business, they talk about profit and commodities and consumers.  So it was with great interest that I read this past week's issue of the Globe & Mail on renaming the sector from non-profit to Social Profit.