ROI

At this past year’s SoCap, I led an Open Space conversation around the language that we are using in the social business/enterprise/venture space. I have observed over the past few years, as this sector evolves and pushes boundaries, there is much inconsistency in how we communicate what we are doing.  These organizations are generating revenue by tackling some of the world’s biggest problems, yet there seems to be much confusion in the marketplace from those who are building the businesses and those who are investing in them.

I have been having a few conversations lately with Charity Intelligence about the true value of a charity.  Some of this is in light of the CEO Compensation debate that seems to have reared its head in the news lately.  In fact, in Canada there is a private member's bill - C-470 in the House of Commons that is being voted on about capping CEO Compensation.  This issue got me thinking about the true value of a charity. Read more »

Here is a blog posting that outlines some of the metrics for evaluating Return on Investment (ROI).  From the donor perspective, they are not all relevant.  It does give you a sense of how charities are starting to measure themselves and the use of social media to attract and retain donor investments (financial and time).

Enjoy the read - The Social Organiztion.

Also, a quick thank you to Joe Solomon for his advice and recommendations!